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How to pronounce 'advertisement'

This lesson is about something used to persuade people to buy a product or service.

An advertisement.

 

 The word 'advertisement' has four syllables

 Ad ver tise ment

 The stress is on the second syllable

 ad VER tise ment          ad VER tise ment          ad VER tise ment          ad VER tise ment

 

Listen and practise. Repeat after me:

 

Ad VER tisement           Ad VER tisement           Ad VER tisement           Ad VER tisement

 

 

Listen to these questions and answers.

 

Q: Where did you hear about this job?

A: I saw your advertisement in the newspaper.

 

 Q: I want to sell me car, any ideas?

A: Why don't you put an advertisement in the paper?

 

Q: How can I access this website without getting advertisements?

A: Log in to your account if you don't want to see the advertisements.

 

Listen to the questions again, but this time, you answer the questions.

 

 Q: Where did you hear about this job?

A: I saw your advertisement in the newspaper.

 

 Q: I want to sell me car, any ideas?

A: I suggest you put an advertisement in the paper?

 

 Q: How can I access this website without getting advertisements?

A: Log in to your account if you don't want to see the advertisements.

 

The noun 'advertisement' is very often shortened to 'ad' or 'advert'

 

Listen and practice. Repeat after me:

 

I'm looking at the job ads in the paper.

 

I don't like watching TV adverts.

 

I saw an advert for that in a magazine.

 

 

Then we have the verb – 'to advertise'

 

This word has three syllables and the stress is on the first syllable.

 

AD ver tise AD ver tise AD ver tise

 

Listen and practice. Repeat after me:

 

AD ver tise           AD ver tise           AD ver tise

 

Listen and practice. Repeat after me:

 

If you advertise your product you can sell more.

 

It pays to advertise.

 

I see the company is advertising for more staff.

 

Notice the difference in pronunciation between the noun 'advertisement' and the verb 'to advertise'.

 

As we have heard, the third syllable in the noun 'advertisement' is pronounced 'tiss'

 

Adver tiss ment

 

But in the verb 'advertise' the last syllable is pronounced 'eyes' with the 't' sound added at the beginning.

 

eyes           teyes           teyes           teyes           advertise

 

Listen and practise. Repeat after me:

 

eyes           teyes           teyes           teyes           advertise

 

 

Advertisement          ad ver tiss ment           ad ver tiss ment           ad ver tiss ment

 

advertise           ad ver teyes           ad ver teyes            ad ver teyes

 

 

Listen to these sentences:

 

I saw an advertisement for that car in a magazine.

 

I'd like to advertise my product on television.

 

Do you read the advertisements on the underground?

 

Sometimes, famous people advertise products for companies.

 

 

 

Listen and practise. Repeat after me:

 

I saw an advertisement for that car in a magazine.

 

I'd like to advertise my product on television.

 

Do you read the advertisements on the underground?

 

Sometimes famous people advertise products for companies.

 

 

 

Listen to these questions and answers.

 

 

What is your favourite advertisement?

My favourite advertisement is about a fizzy drink

 

Do you think an advertisement for English lessons is a good idea?

Yes, I think an advertisement for English lessons is a very good idea.

 

Do you watch TV adverts?

No I don't, I hate watching TV adverts.

 

Do you like adverts on the radio?

I really don't like adverts on the radio.

 

Where can I find job ads?

You can find lots of job ads in the newspaper.

 

Is it expensive to advertise on TV?

Yes, it is very expensive to advertise on TV.

 

Where can I advertise my new product?

You can advertise it on the radio and in magazines.

 

 

Listen to the questions again, but this time, you answer the questions. Make sure you use the words 'advertisement', 'adverts', 'ads' and 'advertise' in your answers.

 

What is your favourite advertisement?

 

Do you think an advertisement for English lessons is a good idea?

 

 

Do you watch TV adverts?

 

 

Do you like adverts on the radio?

 

 

Where can I find job ads?

 

 

Is it expensive to advertise on TV?

 

 

Where can I advertise my new product?

 

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